After Louis Vuitton, the New York brand collaborates with another brand of the LVMH group and presents a luggage collaboration, the Supreme x Rimowa collection.

The pieces in this collection are customized versions of Rimowa’s Topas Multiwheel suitcase, equipped with four casters, two interior dividers and TSA combination padlocks. The suitcases will be available in two sizes: a 45-liter cabin baggage and a 82-liter suitcase. Each piece will be decorated with a huge Supreme logo and will be available in black or red.

Rimowa was originally a saddler, founded by Paul Morszeck in 1898 in Cologne, Germany. Her first trunks were made of wood and leather, and it was only after a fire that destroyed most of the company’s stock of materials in the 1930s that Rimowa began to develop aluminum parts, the only material that had resisted.

Since the start of Alexandre Arnault at the reins of Rimowa, after the acquisition by LVMH of 80% of the shares of luxury carrier, the young CEO has focused on developing a new strategy centered on millennials to renew the image of the brand, with pop-up openings and thoughtful collaborations to give Rimowa a more fashion and lifestyle image.

The collaboration with Supreme will probably not be the only one of the year for Rimowa: Alexandre Arnault had already hinted on his Instagram account in September 2017 that a collaboration was coming with Off-White. Information he confirmed on the occasion of the appointment of Virgil Abloh as creative director of the Louis Vuitton men’s line, declaring that the co-opted capsule would be available in the summer of 2018.

 

 

 

 

Estelle Varillon