Luxury & Fashion Brand Management Professional Program
Luxury is more than an industry. It is a way of creating value, culture, beauty and meaningful experiences.
Whether you are launching a new venture, growing an existing business or pursuing a career in luxury, this program provides the knowledge, strategic frameworks and practical tools to build brands that create lasting value.
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Build Brands That Matter. Shape the Future of Luxury.
Introduction
The Luxury & Fashion Brand Management Program is a comprehensive online professional program designed to help entrepreneurs, professionals, creatives and future brand leaders master the principles of luxury branding, marketing, business strategy and brand development.
Developed by Audrey Kabla, Founder of Epykomene and the Luxury Marketing Academy (LMA), the program brings together more than twenty years of international experience in luxury marketing, consulting and executive education.
Why Join This Program?
Unlike traditional academic programs, this curriculum is designed to bridge strategy and practice.
Through immediately applicable frameworks, real-world examples and French luxury know-how, you will learn how to think strategically, develop exceptional brands and confidently lead projects within premium and luxury industries.
Your Enrollment Includes
✓ 12 months of access
✓ Available in both English & French
✓ Complete curriculum with all included courses
✓ Downloadable templates, tools and strategic frameworks
✓ Practical exercises and real-world case studies
✓ Curriculum updates during your enrollment
✓ Final professional certification project
✓ Luxury Marketing Academy (LMA) Certification upon successful completion
Who Is This Program For?
his program is designed for:
• Entrepreneurs & Founders
• Brand & Marketing Managers
• Luxury & Fashion Professionals
• Consultants
• Designers & Creative Professionals
• Executives
• Students & Recent Graduates
• Anyone passionate about branding, luxury and entrepreneurship
No previous luxury industry experience is required.
What You’ll Be Able to Build
By completing this program, you will be able to:
✓ Build a luxury or premium brand from the ground up
✓ Develop innovative products, services and experiences
✓ Create a complete Brand Strategy
✓ Define a compelling market positioning
✓ Design marketing and communication plans
✓ Build memorable customer experiences
✓ Launch or grow a premium business
✓ Increase long-term brand value
✓ Lead branding and marketing projects
✓ Prepare projects for investors, partnerships or fundraising
✓ Advise entrepreneurs, organizations and premium brands
What You Will Learn
The curriculum is organized around six major pillars.
Luxury Foundations
Understanding luxury, premium positioning, French luxury culture and the foundations of exceptional brands.
Brand Strategy & Branding
Build powerful brand identities, positioning strategies, storytelling, customer experiences and long-term brand equity.
Luxury Marketing
Develop marketing strategies, customer experience, consumer behavior, product marketing and communication plans.
Business & Entrepreneurship
Learn business strategy, innovation, entrepreneurship, international development and decision-making.
French Know-How
Discover craftsmanship, heritage, savoir-faire, excellence, innovation and the cultural foundations of French luxury.
Specialized Luxury Industries
Explore hospitality, watchmaking, luxury packaging and an expanding collection of industry-specific courses.
The curriculum will continue to grow with future courses dedicated to Beauty, Jewelry, Wines & Spirits, Gastronomy, Fragrance, Interior Design, Luxury Real Estate, Automotive, Wellness, Travel and Yachting.
Learn from Audrey Kabla
With more than 20 years of international experience in luxury marketing, brand strategy, consulting and executive education, Audrey Kabla has helped thousands of professionals, entrepreneurs and organizations build meaningful brands and sustainable businesses.
Founder of Epykomene and the Luxury Marketing Academy (LMA), she is also the author of Marque & Luxe and has collaborated with international brands, institutions and universities across Europe and the United States.
Her approach combines strategic excellence, French luxury know-how and practical frameworks designed to help participants transform ideas into impactful brands and long-term success.
• 20+ years of international experience
• Author of Marque & Luxe
• 17,000+ professionals trained
• International speaker, consultant and executive educator
• Trusted by entrepreneurs, brands and institutions – Discover our References →
What Makes This Program Different?
- Practical, immediately applicable frameworks – both in English and French
- >20 years of international expertise, program built by an entrepreneur, practitioner and educator.
- The French know-how and Parisian Etiquette is the core of Luxury
- Professional certification through the Luxury Marketing Academy
Program Format
- 100% Online
- Self-paced learning
- English & French
- 12 months of access
- Learn from anywhere in the world
- Final certification assessment included
The Luxury Marketing Academy (LMA) Certification
Participants who successfully complete the program and submit their final professional project earn the:
Each project is reviewed to ensure participants can confidently apply the strategic frameworks and best practices explored throughout the program.
To preserve the quality of certification reviews and personalized feedback, enrollment may be limited during selected cohorts.
Enrollment Options
Choose the option that best fits your needs.
Pay in 4 Installments
Four convenient monthly payments with immediate access to the program.